GTM operators. Not consultants.

We are a small, focused team. Every person here has built GTM systems in real companies. We map the gaps, build the system, and stay close until the team is actually using it.

Javier Gooding

Javier Gooding

Founder & GTM Architect

15 years building revenue systems for scaling B2B companies. He sees the operating gaps others miss.

Rachel Torres

Rachel Torres

Systems Design Lead

Turns messy CRM environments into clean, structured GTM engines teams actually use.

Marcus Webb

Marcus Webb

Head of Revenue Operations

Connects pipeline data, ownership rules, and team behaviour into one reliable motion.

Priya Nair

Priya Nair

Automation & AI Workflows

Designs the automation layer that removes manual work and keeps follow-up consistent.

Tom Ellison

Tom Ellison

CRM Engineer

Builds the technical CRM architecture: lifecycle stages, routing logic, and data structure.

Sofia Bauer

Sofia Bauer

GTM Enablement Lead

Makes sure the system actually gets adopted. Documentation, training, and team rollout.

We're building the team carefully.

If you have real RevOps, CRM, or automation experience and want to do meaningful work with serious teams — we'd like to hear from you.

Send Your CV